Case Study:
Digital Strategy, Paid Media and Creative

BBC Global News - Background

BBC Global News offers international news, in-depth analysis and feature content on the BBC.com, reaching 114 million people around the world each week.

Since 2013, 8 Million Stories has been the strategic partner agency for BBC Global News, supporting the digital marketing strategy, running paid media campaigns and delivering creative content production for global campaigns.

What we do for them?

  • International digital marketing strategy and digital market research
  • International content marketing ideation and creative
  • Planning and execution of international audience-led paid media campaigns
  • Creative concepting and execution to support branding and ad content promotion
  • Market research support on key strategic projects
  • Project-specific web design and development
  • Project-specific SEO and Social Media consultancy

8 Million Stories are central to our growth strategy, helping us achieve our ROI targets with market-leading creative and digital. Their excellent client-agency relationship makes it feel as though we’re all part of one team"

BBC Global News

BBC Global News BBC Global News
BBC Global News BBC Global News
BBC Global News BBC Global News
BBC Global News BBC Global News

Find out what we can do for you

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